If there's one thing that separates good from great, it's attention to detail. Striving for perfection even though you know it's impossible to get there... that's the mentality that helps you achieve great things.Read More
There are 2 main theories to writing a story... Tunneling it, Mapping it or Basing it. Let's discuss.
I'm probably using the completely wrong words to describe these 3 writing philosophies, but that's ok... you'll get the point. What is Tunneling? What is Mapping? What is Basing?Read More
Once upon a time, movies were the thing and TV shows were considered second class citizens in the world of visual storytelling. But somewhere over the last 10 to 15 years the script was flipped and TV now reigns supreme. Here are 5 reasons why:Read More
1. Clean the damn lens.
Whether taking a regular video/picture or a selfie, use your shirt real quick and wipe the lensed. For some reason or another, the lenses always get fogged up- either by your ear when your fingers, or something. Point is, the lens will get fogged up and your pictures will look like you've taken them on a phone made in 2004.Read More
Attention spans are getting shorter. 130 years ago, the first films showed random people walking down the street and everyone was amazed. Since then, attention spans have gone to shit. Now, if your video isn't spectacular in the first 10 seconds... actually, let’s say the first 3 seconds, viewers will click OFF of your video and go watch a BuzzFeed video instead.Read More
Some people are naturals in front of the camera. They're articulate, confident and concise. Most people, are not. They're nervous, uneasy and awkward. But that's okay! Here are 5 ways to make interviewees comfortable in front of the camera.Read More
If you find yourself in the position of director for the very first time, this article is for you. Whether you're shooting a short film, feature film, TV commercial, or music video, following these tips will help make your shoot a success!Read More
With a typical 15-60 second run time, these videos surround your latest and current product. The main goal of commercials is to not only sell a product or service, but to portray to the public that your company is constantly making efforts to improve what they have to offer. If the commercial is surrounding a product, try to demonstrate its main features, specifically the features that makes it stand out from its competitors. You have under a minute to catch the audience’s attention so choose those features and demonstrations wisely.Read More
Starting a business is the easy part. You come up with an idea. Create the product. Design a logo. And then put it out there. But how do you get people to see it? Marketing.
Marketing is the hard part. Although this is complicated, it is important to get started somewhere. And today, let's go over 5 simple easy ways that you can get your business in front of people's eyes.Read More
A few years ago, doing video marketing was a way to stay ahead of the game. Nowadays, you do it to avoid getting left behind! It doesn't matter what industry you're in, video is no longer a luxury, it's a necessity, and nowhere is that more true than in real estate. Did you know that real estate listings with videos receive 403% more inquiries than those without video? That’s insane!
But it's not enough to simply include a video in your listing; it's important to do the video right! So, here are some tips to make your real estate listing video stand out from the rest:Read More
So you got your video created or are considering a video, but don't know how to advertise and reach an audience. It's honestly not to hard and has become a very cost-effective method to grow your business. There are three main ways of advertising your video, and each has its advantages and disadvantages.Read More
So, you have a coworking space that you want to fill up with tenants and you feel as if you can be doing a lot more to market and generate traction to the location. Well, lucky for you, I have some great tips that will help you book more tours and acquire more tenants in no time! Here are 3 tried-and-true methods to implement that will ENSURE that your coworking space is the most POPPING place to be at for companies and freelancers alike!Read More